No nerds?

I don’t understand this ad.

Why would you advertise against nerds on the Internet—the natural habitat of nerds? And why is it NO NERDS (period)? Does it mean that there are no nerds using Vonage? Working at Vonage? A company like Vonage must be crawling with nerds. How else would it run?

If there were no period I would interpret it as “Not a nerd, no problem.” Meaning you don’t have to be a nerd to use Internet Telephones. But there’s that period…

And then there’s this nerd drawing. He looks like a regular nerd based on the taped glasses, bowtie, bad haircut, oversized adam’s apple, and jug ears (first time I’ve ever used THAT phrase) but for some reason he also has a secret identity as a nerd who likes math. Why the extra step?

3 comments February 1st, 2006